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Danger is Gen Z’s Favorite Clickbait

Danger is Gen Z’s Favorite Clickbait

Why we spend our time looking for sinister undertones in viral content

latestimage, latestword, Real TalkSarah DolginDecember 17, 2021real talk, TikTok, gen-z, viral video, jenny popachComment

Why Is Everyone Smashing Salmon?

Why Is Everyone Smashing Salmon?

And other questions about the internet’s Emily Mariko obsession.

latestword, Trending, latestimageIsabel BekeleOctober 24, 2021food, foodie, salmon, Emily Mariko, recipes, kitchen, TikTok, viral video, smash, at-home, self care

Viral Goes Mainstream

Viral Goes Mainstream

Mainstream directors are embracing amateur filming techniques, utilizing the viral videographer's gadget of choice: the smartphone.

CultureThe EditorsJuly 12, 2011Grant Marshall, kurt vile, music video, night fishing, Park Chan-wook, presidents of the united states of america, shea garner, short film, smartphone, Todd Cole, ungeeked, viral video, youtubeComment